Wednesday, March 23, 2011

Design so good you NEED it

Majorly obsessing over Braun watches at the moment, this one in particular. Generally appreciating the rational approach that's inherent in so much German design. This simple, reductive approach is apprarent is so much successful work. Periodically it pops it's subtle nose above the screaming design-parapet. Case-in-point, I came across this interesting - if slightly cynical - post about the similarities between Dieter Rams and Johanthan Ives.